ax season means different things to different people – it can be welcomed by an individual waiting for a refund, or dreaded as a time to dig deep in your pockets for the IRS. For small to medium sized businesses (SMBs), you've hopefully already met with your tax advisor or accountant to make sure you've accounted for all your business receipts, are aware of all your potential deductions, and dotted all your I's and crossed all your T's during the fiscal year. (Read More...)
First quarter is almost over. It's time to drive new sales opportunities and make sure your business is prepared to make all of 2017 successful. How do you do this when 69% of sales executives believe the buying process is changing faster than organizations are responding to the changes? The key to staying competitive is to look at the trends. (Read More...)
Every small business wants happy customers. When you feel the love, and have their loyalty, you can achieve great things. How you attract and retain customers, however, will make all the difference for a long term relationship. And a focus on a positive Net Promoter Score® (NPS) will help you build on the customer relationships you've established. (Read More...)
2016 will be a year to remember. It was a year of business changes, social dilemmas, financial scandals, and political upheavals such as Brexit and the U.S. Presidential election. For many people, 2016 is one they are happy to say goodbye to and are eagerly ready to user in a new year. Perhaps those most looking forward to what's in store for 2017 are small business owners. No matter which side of the political fence you sat on in 2016, as we begin 2017 and the political leadership torch is passed there is a sense of optimism in the state of the small business.
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Thinking about financing to acquire the equipment or technology your business needs? You’re not alone. According to a recent Equipment Leasing and Financing Association (ELFA) study, 78% of businesses used equipment financing. With a 3% growth in investment in equipment and software anticipated through 2017, the need for financing remains strong. (Read More...)
Although digital channels have risen in popularity for both consumers and businesses over the past several years, marketers are seeing a resurgence in tactile efforts like direct mail due to their ability to engage the recipient in different ways than emails and online ads. We recently talked with Mike Henle, owner of Henle Printing Company, about the trends and advancements in printing for businesses. (Read More...)
As Benjamin Franklin once said, "nothing can be said to be certain, except death and taxes" and people have always worked very hard to delay one and reduce the other. Thankfully for small business owners there is a tax incentive that could have a significant impact and reduce their tax burden – Section 179. Section 179 enables small business owners to accelerate deductions on eligible equipment and assets they purchase for their business. (Read More...)
Rebranding is not only a time to refresh your company's look but also its position as a brand. It is after all called reBranding. This is a time to reflect on how you stand apart from your competition and how you want to be known by your industry. It is also a time to realign your message internally. The following approach made BevSource's rebranding efforts run smoothly and successfully. (Read More...)
